Social Media Insights 2015 by IAB Brasil

- Webinars: 2
- 25 subscribed

R$ 99.00 in up to 3 installments of R$ 35.01

Recorded

6h00

Social Media Insights 2015
04/28/2015 at 09:00 a.m. 297 views
7h00

Social Media Insights 2015
04/28/2015 at 01:30 p.m. 237 views

Description

"Redes sociais influenciam decisão de compra de 77% dos brasileiros". O Social Media Insights 2015 envolverá os principais players do digital e off-line, anunciantes e veículos, no debate sobre o comportamento desses consumidores e as principais tendências desse universo. Não fique de fora!

Confira a agenda completa do evento:

9h as 9h15 - Welcome
Cris Camargo - Diretora Executiva (IAB Brasil)

9h15 as 9h45 - A experiência do consumidor nas redes sociais
Demetrio Teodorov - Digital Manager (PwC)
Ana Hubert - Sr Manager  (PwC)

9h45 as 10h15 - As plataformas de entretenimento desenvolvendo novas comunidades
Mitikazu Lisboa - CEO (Hive Digital Media)

10h15 as 11h - O conteúdo certo no lugar certo
Bettina Boklis - Marketing Director (Cinemark)
Thiago Cesar - Gerente de Marca, Social e Channel Planning (Itaú)
Caique Severo - Business Development Latin America (LiveFyre)

11h as 11h30 - Twitter x Conteúdo
Carlos Henrique - Executive Director of Media LatAm (Twitter)

11h30 as 12h - Tumblr: a máquina de fabricar "internet cool"
Marcelo de Paulos - Diretor de Soluções (Yahoo)

12h as 13h15 - Almoço

13h30 as 14h30 - As oportunidades das Mídias Sociais verticais
Bruna Toni - Community Marketing Manager Brazil (Pinterest )
Lais Orrico - LATAM Product Consultant (LinkedIn)
Igor Lima - Head of Industry - Real Estate / B2B / Government (Google)
Elisa Pequini - Sócio-Diretora de Planejamento (Social Tailors)

14h30 as 15h00 - Mobile e Mídias Sociais
João Carvalho - Sócio (PontoMobi e Hands)

15h00 as 15h40 A era da socialização
Julia Gutnik - Desenvolvimento de novos modelos de negócio - (Rede Globo) - com participação especial de Tiago Leifert

15h45 as 16h15 - Coffee Break

16h30 as 17h - BandNews FM e o universo das redes sociais
Sheila Magalhaes - Editora Executiva e Ancora (BandNews FM)

17h as 17h30 - Instagram

17h30 as 18h00 - SBT e a estratégia do #COMPARTILHE.
Phillipe Raul - Gerência Conteúdo Multiplataforma (SBT)

18h00 as 18h30 - Redes Sociais para pessoas públicas
@CamposWell

"Redes sociais influenciam decisão de compra de 77% dos brasileiros". O Social Media Insights 2015 envolverá os principais players do digital e off-line, anunciantes e veículos, no debate sobre o comportamento desses consumidores e as principais tendências desse universo. Não fique de fora! Confira a agenda completa do evento: 9h as 9h15 &nbsp;-&nbsp;Welcome&nbsp; Cris Camargo - Diretora Executiva&nbsp;(IAB Brasil) 9h15 as 9h45&nbsp;-&nbsp;A
experiência do consumidor nas redes sociais Demetrio
Teodorov -&nbsp; Digital Manager (PwC)

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Ana
Hubert - Sr Manager&nbsp;&nbsp;(PwC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 9h45 as 10h15 &nbsp;-&nbsp;As
plataformas de entretenimento desenvolvendo novas comunidades&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Mitikazu Lisboa - CEO&nbsp; (Hive Digital Media) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;

10h15 as 11h -&nbsp;O
conteúdo certo no lugar certo&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Bettina
Boklis - Marketing Director&nbsp;(Cinemark)

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Thiago
Cesar - Gerente de Marca, Social e Channel Planning (Itaú)

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Caique
Severo - Business Development Latin America&nbsp; (LiveFyre) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;

11h as 11h30 -&nbsp;Twitter
x Conteúdo&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Carlos Henrique -
Executive Director of Media LatAm&nbsp;(Twitter) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;

11h30 as 12h -&nbsp;Tumblr:
a máquina de fabricar "internet cool"&nbsp;&nbsp; Marcelo
de Paulos - Diretor de Soluções&nbsp;(Yahoo)

12h as 13h15 -&nbsp;Almoço &nbsp;&nbsp; 13h30 as 14h30&nbsp;-&nbsp;As
oportunidades das Mídias Sociais verticais&nbsp;&nbsp;&nbsp; Bruna
Toni - Community Marketing Manager Brazil&nbsp;(Pinterest&nbsp;)&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Lais
Orrico - LATAM Product Consultant&nbsp;(LinkedIn)

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Igor
Lima -&nbsp;Head of Industry - Real Estate / B2B / Government (Google) Elisa
Pequini - Sócio-Diretora de Planejamento&nbsp;(Social
Tailors) 14h30 as 15h00&nbsp;-&nbsp;Mobile e
Mídias Sociais João Carvalho&nbsp; - Sócio (PontoMobi e Hands) 15h00 as 15h40 A era da
socialização Julia Gutnik -&nbsp;Desenvolvimento de novos modelos de negócio - (Rede&nbsp;Globo) - com participação especial de Tiago Leifert 15h45 as 16h15&nbsp; -&nbsp;Coffee
Break &nbsp; 16h30 as 17h&nbsp; -&nbsp;BandNews
FM e o universo das redes sociais &nbsp;Sheila
Magalhaes - Editora Executiva e Ancora&nbsp;(BandNews
FM) 17h as 17h30 &nbsp;-&nbsp;Instagram &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 17h30 as 18h00&nbsp; -&nbsp;SBT&nbsp;e a estratégia do #COMPARTILHE. Phillipe Raul - Gerência Conteúdo
Multiplataforma&nbsp;(SBT) 18h00 as 18h30&nbsp;-&nbsp;Redes
Sociais para pessoas públicas&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; @CamposWell&nbsp;&nbsp;

Save Cancel

Attention!

Social Media Insights 2015

Recorded

Description

Organized by